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	<title>Comments on: Online reputation management &#8211; case study #1</title>
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	<link>http://www.mukau.co.uk/online-reputation-management-live-case-study-1/</link>
	<description>Behaviour change consultants</description>
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		<title>By: admin</title>
		<link>http://www.mukau.co.uk/online-reputation-management-live-case-study-1/comment-page-1/#comment-10</link>
		<dc:creator>admin</dc:creator>
		<pubDate>Thu, 12 Jun 2008 10:29:24 +0000</pubDate>
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		<description>One other point.  If you leave this kind of spam undealt with in your blogs, forums and so on, your reputation will be adversely affected.  One of the first things that web-savvy people base their judgment of your online credibility on is whether your blog / forum is cluttered with spam &amp; scams or not.

If they are, it says one of two things about you:  either you&#039;re not present enough to remove it or you&#039;re too inexperienced to spot it.  Both damage my confidence in your site and your proposition.</description>
		<content:encoded><![CDATA[<p>One other point.  If you leave this kind of spam undealt with in your blogs, forums and so on, your reputation will be adversely affected.  One of the first things that web-savvy people base their judgment of your online credibility on is whether your blog / forum is cluttered with spam &#038; scams or not.</p>
<p>If they are, it says one of two things about you:  either you&#8217;re not present enough to remove it or you&#8217;re too inexperienced to spot it.  Both damage my confidence in your site and your proposition.</p>
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		<title>By: admin</title>
		<link>http://www.mukau.co.uk/online-reputation-management-live-case-study-1/comment-page-1/#comment-9</link>
		<dc:creator>admin</dc:creator>
		<pubDate>Thu, 12 Jun 2008 10:21:47 +0000</pubDate>
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		<description>If you&#039;ve been reading along for a while, Sue, then you&#039;ll understand the spirit in which I offer you the following feedback:

Your comment and your site appear just like spam. 

For the benefit of real readers, a few of the clues are:

• Generic, complimentary but completely unspecific comment
• Paid links in the copy (double-underlined words in the text)
• Google Ad at the very top of the site
• Nothing credible about the site owner 
• A blogroll that goes from &#039;casino&#039; to &#039;medical&#039; to &#039;endowment&#039;
• No categories (can&#039;t be bothered, no point)</description>
		<content:encoded><![CDATA[<p>If you&#8217;ve been reading along for a while, Sue, then you&#8217;ll understand the spirit in which I offer you the following feedback:</p>
<p>Your comment and your site appear just like spam. </p>
<p>For the benefit of real readers, a few of the clues are:</p>
<p>• Generic, complimentary but completely unspecific comment<br />
• Paid links in the copy (double-underlined words in the text)<br />
• Google Ad at the very top of the site<br />
• Nothing credible about the site owner<br />
• A blogroll that goes from &#8216;casino&#8217; to &#8216;medical&#8217; to &#8216;endowment&#8217;<br />
• No categories (can&#8217;t be bothered, no point)</p>
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	<item>
		<title>By: Sue Massey</title>
		<link>http://www.mukau.co.uk/online-reputation-management-live-case-study-1/comment-page-1/#comment-8</link>
		<dc:creator>Sue Massey</dc:creator>
		<pubDate>Thu, 12 Jun 2008 10:01:18 +0000</pubDate>
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		<description>I&#039;ve been reading along for a while now.  I just wanted to drop you a comment to say keep up the good work.</description>
		<content:encoded><![CDATA[<p>I&#8217;ve been reading along for a while now.  I just wanted to drop you a comment to say keep up the good work.</p>
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